ART DIRECTION & STYLING

CLIENT

THE PLANT COMPANY

ART DIRECTION, STYLING, PHOTOGRAPHY

When the Plant Company began planning the launch of their new houseplant line, they put out a call for brand names for the line. Out of the many names put forward, our proposed name ‘leafjoy’ stuck! We helped to conceptualize a unique trade show experience for the launch, setting up walkthrough displays throughout a house featuring different collections from the line in each room. We also photographed and shot video of these sets, some of which can be seen here.

CLIENT

HOME DEPOT & THE PLANT CO.

ART DIRECTION, STYLING, PHOTOGRAPHY, VIDEO

To help promote the Plant Company’s line of leafjoy H2O products, we styled, photographed and shot video of a variety of holiday scenes described by the client, incorporating a variety of products in different household settings.

CLIENT

VELVET EMPRESS

ART DIRECTION, COSTUMING, SET DESIGN, PROPS

When musician Heather Freed, a.k.a Velvet Empress, asked us to art direct a surreal, maximalist music video for her dreamy new single, we went all out! In the costume department, we created elaborate collars and headpieces including a wearable, edible cake and a wide-brimmed hat featuring a still life with a glass of spilled wine. We set-dressed a long dining table with an ornate spread of floral arrangements, fruit and vegetable towers, hand-made jellos and other strange dinner items. We also propped and styled a moody magic ritual scene with vintage brass pieces, candelabras, hand-dipped black candles and other apothecary miscellanea from a bygone era to create a period piece from another dimension.

WATCH ‘NECROMANCER’ HERE

CLIENT

STEAM

ART DIRECTION, STYLING

We co-directed and styled a product shoot for Steam, a company offering CBD-enhanced beauty products. The products were deeply botanically inspired. Apart from styling, we supplied herbs and botanicals and ensured that the product photos accurately reflected specific botanical ingredients in each product.

CLIENT

PROVEN WINNERS

ART DIRECTION, STYLING, PHOTOGRAPHY

For 10+ years, we have been working with Proven Winners to create evocative gardening and lifestyle photography for various purposes, including print and digital campaigns, product launches, inspirational content, DIY projects, and more. Above is a small sampling from our favorite shoots throughout the years!